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What I like here is that the inscription of the brand are not perfect, but everybody recognize it, even on the small bottle, we seem so familiar with the two colors, red and white, we know the brand. it seems like if the brand is disapearing or is starting to transforms into another text. I wrote the brands name in the key words and I thought that maybe AI robot couldnt recognize the brand or something...
The brans represents the sugar industry for me and also peoples addiction to a sickness that we all know: sugar.